Close Menu

Queritel Testing New Online Research Platform

Online research service Queritel is beta-testing a new platform that went live in January, but which has already attracted 200 clients in three Caribbean countries, according to CEO Shani Bennett.

"The majority of our legal questions come from Trinidad. The majority of our marketing questions come equally from Barbados and Jamaica," Bennett told the Financial Gleaner.

The system is performing above expectations and has already generated revenue of US$6,000, he said.

"Our first thought was to have at least one question per day for the whole year. At that rate we certainly would break even, but what we've found with testing is that because of the Caribbean-wide reach and some places in the developing world, we were getting an average of 10 questions per day."

Since Queritel's start-up in 2015 by Bennett, as a law student, some $500,000 has been invested in the operation. It began as a service, ResearchAid Plus, for students of the University of the West Indies, UWI, but morphed into the business it is today.

The nascent company also got a financial boost in March $2 million big as winner of the National Business Model Competition staged annually by the Development Bank of Jamaica.

Asked how he plans to invest those funds, Bennett said it would be ploughed into the business to aid further development and engage more research contractors.

Queritel's management team includes Kevonne Martin as vice-president of marketing and operations; Marseille Skyers as vice-president of finance; and Shanice Bryan as vice-president of technology and development. All are final-year students at the University of the West Indies.

Click here for full article

Top of Page